Performance Marketing Specialist (Digital Advertising & E-Commerce)

Join Sigma Digital Nusantara as a Performance Marketing Specialist and drive impactful digital campaigns that boost sales and conversions across Meta (Facebook & Instagram) and leading e-commerce platforms. In this dynamic role, you’ll leverage data-driven strategies to optimize ad performance, enhance user engagement, and maximize ROI. Based in Yogyakarta, you’ll work closely with a talented team to create and execute high-impact marketing campaigns that drive business growth.

As a Performance Marketing Specialist, you’ll dive into the world of digital advertising, focusing on platforms like Facebook, Instagram, and various e-commerce marketplaces. Your mission is to craft and optimize campaigns that not only attract but also convert users, ensuring that every ad dollar spent delivers maximum value. With Sigma Digital Nusantara, you’ll have the opportunity to work on diverse projects, utilizing tools like Google Ads, Meta Ads Manager, and e-commerce-specific platforms. This role is perfect for those who thrive in a fast-paced environment and are passionate about turning data into actionable strategies.

📋 Tanggung Jawab Pekerjaan

• Develop and execute high-performing digital advertising campaigns across Meta (Facebook & Instagram) and leading e-commerce platforms.
• Optimize ad performance through continuous A/B testing and data analysis, ensuring maximum ROI.
• Collaborate with cross-functional teams to align marketing strategies with business objectives.
• Monitor campaign performance using tools like Google Analytics, Meta Ads Manager, and e-commerce platform analytics.
• Create and maintain comprehensive campaign reports to track KPIs and provide actionable insights.
• Stay updated with industry trends and best practices in digital advertising and e-commerce.
• Conduct regular audits of ad accounts to identify areas for improvement and optimization.
• Work closely with the sales team to drive conversions and achieve target metrics.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 3 years of experience in digital advertising, with a focus on performance marketing.
• Proven experience in managing and optimizing ad campaigns on Meta (Facebook & Instagram) and leading e-commerce platforms.
• Familiarity with tools like Google Ads, Meta Ads Manager, and e-commerce platform analytics.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Certification in digital marketing or related fields is a plus.
• Passionate about staying updated with the latest trends and best practices in digital advertising.

🛠️ Keahlian

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